Privacy policy

Last updated: July 1, 2026

This Privacy Policy describes how Novyofficial collects, uses, stores, and shares personal information when you visit our website, place an order, contact us, subscribe to our newsletter, or otherwise use our services.

This website, novyofficial.store, is operated under the store name Novyofficial. The legal business name associated with this store is LUCURIA LLC. Novyofficial is powered by Shopify, which provides the e-commerce platform that allows us to sell our products and services to you.

Business Information

Store name: Novyofficial

Legal business name: LUCURIA LLC

Website: novyofficial.store

Business address: 123 S 7th St, Thermopolis, WY 82443, United States

Email: contact@novyofficial.store

Phone: +1 (208) 620-4733

Personal Information We Collect

Depending on how you interact with our website and services, we may collect the following types of personal information:

• Contact information, such as your name, email address, phone number, billing address, and shipping address.
• Order information, such as products purchased, order number, delivery details, returns, refunds, and customer service communications.
• Payment information, such as payment method details and transaction information. Payment card details are processed securely by our payment providers and are not fully stored by Novyofficial.
• Account information, such as login details, preferences, saved addresses, and account settings if you create an account.
• Communication information, such as messages, requests, reviews, support inquiries, and other information you send to us.
• Technical information, such as IP address, browser type, device information, operating system, pages visited, referral source, and website usage data.
• Marketing information, such as your newsletter subscription preferences and interactions with our promotional emails or advertisements.

How We Collect Personal Information

We collect personal information in the following ways:

• Directly from you when you place an order, create an account, contact us, subscribe to our newsletter, or complete a form on our website.
• Automatically when you browse our website, through cookies, pixels, analytics tools, and similar technologies.
• From service providers that help us operate our store, process payments, deliver orders, prevent fraud, analyze website performance, and provide customer support.
• From advertising and marketing partners when permitted by applicable law.

How We Use Your Personal Information

We use your personal information for the following purposes:

• To process, confirm, ship, and deliver your orders.
• To manage returns, refunds, cancellations, and customer service requests.
• To communicate with you about your order, delivery, account, or support inquiry.
• To provide, operate, maintain, and improve our website and services.
• To personalize your shopping experience and remember your preferences.
• To send marketing emails, offers, and updates when you have subscribed or when permitted by law.
• To show relevant advertisements and measure advertising performance.
• To prevent fraud, abuse, unauthorized transactions, security incidents, and illegal activity.
• To comply with legal, tax, accounting, regulatory, and consumer protection obligations.
• To enforce our Terms of Service, policies, and legal rights.

Legal Basis for Processing

If you are located in a region where data protection laws require a legal basis for processing, we process your personal information based on one or more of the following legal bases:

• Contract: when processing is necessary to fulfill your order or provide our services.
• Consent: when you subscribe to marketing communications or accept certain cookies.
• Legal obligation: when processing is necessary to comply with applicable laws.
• Legitimate interests: when processing is necessary for fraud prevention, website security, customer support, service improvement, or business operations, provided your rights do not override those interests.

Cookies and Similar Technologies

We use cookies and similar technologies to operate our website, remember your preferences, analyze website traffic, improve performance, support secure checkout, and provide relevant advertising.

You can manage or disable cookies through your browser settings. Some cookies are necessary for the website to function properly, and disabling them may affect your shopping experience.

How We Share Personal Information

We may share your personal information with trusted third parties when necessary to operate our store and provide our services, including:

• Shopify, our e-commerce platform provider.
• Payment processors and fraud prevention providers.
• Shipping, logistics, and delivery partners.
• Customer support and communication service providers.
• Analytics, advertising, and marketing partners.
• Professional advisers, such as accountants, legal advisers, and compliance providers.
• Public authorities, regulators, courts, or law enforcement where required by applicable law.

We do not sell customer lists for money. However, certain privacy laws may define some advertising or analytics activities as “sharing” or “selling” personal information. Where required, you may have the right to opt out of such activities.

Relationship with Shopify

Our store is hosted by Shopify. Shopify processes personal information to provide the e-commerce platform and related services that allow us to operate our online store, process transactions, manage orders, and improve the shopping experience.

Your information may be processed by Shopify and its service providers in countries outside your country of residence. Shopify may also process certain information as an independent controller for some platform-related purposes, as explained in Shopify’s own privacy materials.

Payment Processing

Payments on our website are processed by secure third-party payment providers. Novyofficial does not fully store your payment card number. Payment information is handled according to the security standards and privacy policies of the relevant payment provider.

Marketing Communications

If you subscribe to our newsletter or agree to receive marketing communications, we may send you promotional emails about new arrivals, offers, product updates, and store news.

You can unsubscribe at any time by using the unsubscribe link included in our emails or by contacting us at contact@novyofficial.store. Even if you unsubscribe from marketing emails, we may still send you non-marketing messages related to your orders, account, delivery, returns, refunds, or legal notices.

International Transfers

Your personal information may be transferred, stored, or processed outside your country of residence, including in countries that may not provide the same level of data protection as your country.

Where required by applicable law, we rely on appropriate safeguards such as Standard Contractual Clauses, adequacy decisions, or other lawful transfer mechanisms.

Data Retention

We keep your personal information only for as long as necessary for the purposes described in this Privacy Policy, including to provide our services, fulfill orders, comply with legal obligations, resolve disputes, prevent fraud, and enforce our agreements.

Retention periods may vary depending on the type of information, the reason we collected it, legal requirements, and our legitimate business needs.

Your Rights

Depending on your location and applicable law, you may have the following rights regarding your personal information:

• The right to access the personal information we hold about you.
• The right to request correction of inaccurate or incomplete personal information.
• The right to request deletion of your personal information.
• The right to request restriction of processing.
• The right to object to certain types of processing.
• The right to withdraw consent where processing is based on consent.
• The right to data portability in certain circumstances.
• The right to opt out of direct marketing.
• The right to lodge a complaint with a data protection authority where applicable.

To exercise your rights, please contact us at contact@novyofficial.store. We may need to verify your identity before processing your request.

Children’s Privacy

Our website and services are not intended for children under the age of majority in their country or region of residence. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can take appropriate action.

Security

We take reasonable technical and organizational measures to protect personal information against unauthorized access, loss, misuse, disclosure, alteration, or destruction.

However, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security of your personal information.

Third-Party Links

Our website may contain links to third-party websites, platforms, or services. We are not responsible for the privacy practices, content, security, or policies of third-party websites. We recommend reviewing their privacy policies before providing them with personal information.

Complaints

If you have a complaint about how we process your personal information, please contact us first at contact@novyofficial.store so we can try to resolve the issue.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, services, legal requirements, or operational needs.

When we update this Privacy Policy, we will update the “Last updated” date at the top of this page. Continued use of our website after changes are posted means that you acknowledge the updated Privacy Policy.

Contact

If you have any questions about this Privacy Policy, our privacy practices, or if you would like to exercise any of your privacy rights, you can contact us using the details below:

Email: contact@novyofficial.store

Phone: +1 (208) 620-4733

Website: novyofficial.store

Address: LUCURIA LLC, 123 S 7th St, Thermopolis, WY 82443, United States

For the purpose of applicable data protection laws, LUCURIA LLC, operating the Novyofficial store, is the data controller of your personal information where applicable.